Introducing the new Gillette “Score” shaving system!!! Because men are so stupid, we believe they will always buy a shaver that has more individual blades than our competitors. Because bigger is always better, right guys!! Therefore, in order to outdo our rivals, we’ve come up with a 20 blade shaving contraption. The first blade will shave you close. The second, closer still. The third, still closer. The fourth, just that little bit closer. The fifth will be unbelievably close and the sixth blade you just won’t believe the closeness which is kinda the same thing but so what, eh guys!! The seventh is a gift from God and the eighth will shave you to within an inch of your life. By the time you get to the fifteenth blade, we’re talking atom splitting time. And we just threw in the extra 5 blades because:-

 

a)      Otherwise our rivals might produce a 16 blade system and we think it will take them longer to produce a 21 blade system so we’ll be on top for a while.

b)      It provides us with a good name for our razor.

c)      It will cost you even more to buy replacement blades.

 

So, purchase the new Gillette “Score” shaving system. It doesn’t matter that our new shaver is so big you won’t be able to manoeuvre it around most of your face. Instead, look at the especially chosen male model on our adverts and believe you can look just like him if you buy our shaver. Think of all those girls!! Just don’t think about how much profit we are making out of you